EARTH MEANDERS: Time to Stop the Greenwashing

Excerpt from personal Earth essay at Earth Meanders by Dr. Glen Barry: Global ecological sustainability depends upon identifying and acting upon ambitious, sufficient eco-policies now; and rejecting misleading, exploitative and inadequate reformist pandering.

The Earth and all species including humans are threatened with imminent ecological ruin. You should be afraid, very afraid. Yet real hope remains that fundamental social change can avert looming failure of global ecosystems. The biggest current obstacle to such change is that now that everyone, every product and every business claims to be “green”; we have been diverted from urgent, adequate ecological change required to secure being.

Many mainstream (and some “radical”) environmentalists, most businesses and essentially all governments are greenwashing — misleading the public regarding the environmental benefits of their practices, policies and products… [full essay]


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